We’ve created an updated set of digital assets to help GPs, LMCs, and campaign supporters share clear, evidence-based messages about the pressures facing general practice. These assets are designed to cut through online, challenge inaccurate narratives about GP services, and show the reality of rising patient demand, workforce pressures and the urgent need to rebuild general practice.

The assets can be downloaded and shared across social media, newsletters, and local campaign channels. By using them, you can help amplify frontline GP voices, build public and political support, and make the case for a stronger, safer future for patients and general practice. The campaign’s wider approach is focused on mobilising grassroots voices, demonstrating patient support and offering political solutions to protect the family doctor and rebuild general practice.